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Exploring the Latest Event Technology Trends

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Do you want to add more flare to your next event? You can do this by integrating the latest event technology that your attendees will surely love. From virtual events to AI, we’ve listed 8 of the hottest trends that many event planners are now adding to their ensemble.

Read on and see which of these unique technologies can make your next event shine!

Exploring the Latest Event Technology Trends

Do you want to impress your next event attendees? These event production technologies might be the secret ingredient you need:

1.    Virtual and hybrid event technology

When the COVID-19 triggered a worldwide lock down, virtual and hybrid events took the center stage. It allowed organizations to keep in touch with their target audience without the need to host a physical event.

With virtual events, companies or organizations host a fully online event where guests can join on various digital platforms. Meanwhile, hybrid events give the best of both worlds – the convenience of the virtual space and the appeal of in-person events.

Although restrictions were lifted and the event industry went back on track, these technologies remained popular for event planners. It opened a lot of opportunities for event planners to reach a bigger audience and promote accessibility.

If you’re planning to host any of these events, don’t hesitate to contact us at Rent For Event. We will provide all your audio and visual needs to host a successful and hybrid production.

2.    Augmented reality (AR) and virtual reality (VR)

Augmented reality (AR) and virtual reality (VR) are the buzz in many events these days. With this event technology, you can create an interactive experience for your guests, which will also boost engagement by a big notch.

To incorporate this technology on your events, you can rent VR headsets that your attendees can try on-site. It’s a cool way to show 360-degree video content or branding materials.

Also, AR and VR can also be part of your virtual event where online attendees can use their own devices to view 360-videos. It creates a very interactive experience, which will make them feel like they’re on the actual venue.

Recently, we’ve also provided augmented and virtual reality technologies for multiple NFT events. It’s also a big hit for product launches, trade shows, film festivals, and tech conferences.

3.    Event gamification

One of the best ways to boost engagement on your event is to integrate gamification. It will also add the element of fun and friendly competition on your event, which will encourage participation.

It can be a simple interactive kiosk or a custom mobile app where your attendees can win prizes that they can claim on the venue. You can also consider digital quizzes or digital leaderboards that show the rankings of attendees who take part on your games.

Here are more gamification ideas that will level up your attendees’ experience:

  • Event challenges. You can set up a series of ‘quests’ or challenges that your attendees should finish for a reward. For example, if the event is for a food and beverage company, the attendee who ranks first at the end will get a 3-month supply of the company’s products. This will make the gamification experience more exciting and your guests will be more eager to participate.
  • Live trivia games. If you’re looking for a simpler gamification option, you can opt for live trivia games. You can utilize a mobile app here to allow all the guests to participate. Whoever gets the right answer first will receive a reward.
  • Social media contests. You can also run social media contests where attendees have to use your event’s official hashtag. It can be a ‘share-and-win’ contest or a giveaway for randomly selected participants.

Aside from being ice-breakers on your event, gamification is also a good branding strategy. Make sure you always incentivize this trend to make it more appealing.

4.    Artificial Intelligence (AI) integration

With the ‘AI boom’ happening all over the world, it’s not surprising that it also found its way to the event industry. More and more event planners are approaching us to add AI elements on their production.

For example, you can get AI-powered, real-time translations for multilingual events. Also, AI allows you to deliver content to your virtual audience based on their preferences and demographics.

Aside from using it on the venue, you can also maximize AI during your event planning process. You can use AI tools to automate small tasks like scheduling, reminders, chat bots for attendees, and so on.

5.    Digital photo booths

Another new event technology that attendees love are digital photo booths. This an upgrade from the traditional photo booth, which makes the experience more enjoyable for your guests.

With a digital photo booth, your event attendees can take selfies, GIFs, and Boomerang GIFs in just one machine. The best part is it has a social sharing feature where the guests can get their snaps through social media, email, or text message. They can also get printed copies for the photos as a souvenir from your event.

Unlike old photo booths, this new technology is powered by a touch screen that the guests can operate on their own. There’s also an option for you to get a green screen so guests can use any backdrop they like.

Whatever event you’re planning, photo booths never go out of style. It’s also an excellent ice breaker that encourages guests to bond during the event.

6.    Live streaming

Live streaming is already a familiar concept to many, but it’s only recently that it became more accessible for event planners.

You can integrate live streaming to your event to allow virtual attendees to tune in remotely. Also, it will let you reach a bigger audience in different locations all over the world without the need to set up multiple venues.

Another great thing about live streaming is you can also use it as a revenue stream. You can monetize the video feed or charge access fees to boost your profits.

There’s also the so-called ‘simulive’, where the event isn’t really happening in real time but being presented as live.

Whichever you prefer, our team can provide everything you need for the production. We can provide you with audio equipment, LED screens, lighting, and more.

7.    Contactless check-ins

Contactless check-ins help streamline your event’s registration process and also offer convenience for your guests. It will also eliminate long queues on your venue’s entrance, which is beneficial for everyone involved.

Here are some contactless check-in ideas you can try on your next event:

  • Online registration. You can put up a website where your attendees can register for your event. A website is also a good platform to post updates and more information to keep your guests on the loop.
  • QR code. When an attendee registers for your event, you can send them a printable QR code. This can be scanned on kiosks in the venue to confirm the person’s attendance.
  • NFC technology. This is quite new and not all smartphones have NFC features yet, but it can be a good strategy for tech companies. With Near Field Communication (NFC) technology, you guests can simply scan electronic tags on your venue using their phones.
  • Mobile apps. You can use develop a custom app for your event that guests can use to verify their attendance and access event-related content.
  • Contactless badge printing. If you don’t have the technology implement other technologies we listed above, you can opt for contactless badge printing. For this, you need thermal printers to let the guests print their own badges on-site.

8.    3D event rendering

Setting up a venue for a large event is a massive task. But thanks to event diagramming, you can have a digital view of your setup before your team starts setting up.

This includes seating and stage design, 3D walk-throughs, virtual tours, and digital floor plans. It’s like a blueprint for your entire venue, complete with all the details about your AV equipment and other installations.

Aside from that, AV companies use 3D rendering to simulate your event’s setup. For example, we can simulate lighting and visual effects using a computer system, so you can see what it looks like on your event. From there, we can easily make adjustments instead of waiting for the entire setup to be finished.

Overall, 3D rendering makes your event planning process much easier. Also, it gives you the chance to fine-tune your event setup for the best attendee experience.

Get the latest event technologies with Rent For Event

Are you interested in any of these event technologies? If yes, contact us at Rent For Event, and we will bring these trends to your next event!

We work for events of any size and type – whether it’s a wedding, birthday, concert, festival, conference, corporate gathering, and anything in between.

Our professional AV team will deliver and operate these event technologies, so you don’t have to worry about anything. You can focus on running your event while we handle all your AV needs.

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